Google Panda

Apr 12, 2011

All those rumors of the Google Farmer/Panda either being dead or rolling out more places were not valid. The real rollout happened yesterday afternoon and Google officially announced it yesterday.

Google said they have now pushed this out "globally to all English-language Google users." So it should be live on Google.com, Google UK, Google Australia and so on. But it wouldn't be live on Google Israel and other non-English language properties.

What is interesting is that there have been zero signs of anyone really coming out of this . So if you were impacted by the Farmer/Panda back one and a half months ago, very few have claimed to have regained all of their traffic from Google since. I am surprised to have not seen mass claims of improvements from sites and webmasters impacted by this . I am even more shocked since there was a global rollout yesterday.

Google said the algorithm works even "deeper into the “long tail” of low-quality websites to return higher-quality results where the algorithm might not have been able to make an assessment before." So if anything, it appears to impact even more sites and Google confirmed that, saying an additional "2% of U.S. queries" were impacted by this . Impacted how? I do not think sites have claimed to be released from the algorithm , even after updating their sites - but I do see more sites claiming they were hurt by this .

Google calls this an "improvement" and have received "a lot of positive responses" about the . But if you read the webmaster threads and receive all the complaints I do from upset SEOs and webmasters, you may not agree. We still see a ton of stolen content ranking above original content and some say this pattern has increased. I am not sure.

Google also said they are have now begun to "incorporate data about the sites that users block into our algorithms." As Vanessa Fox explained Google is using this as a "secondary, rather than primary factor. If the site fits the overall pattern that this algorithm targets, searcher blocking behavior may be used as confirmation." So I wouldn't put much significance in this blocking site feature in terms of use within the algorithm.

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Google Panda

All those rumors of the Google Farmer/Panda either being dead or rolling out more places were...